Out2Bound is a sales development agency that starts conversations and builds relationships on behalf and specifically for the companies we work with and uses a cold approach for achieving this. We don’t reuse databases and contact lists and tailor every campaign to the needs of the tech companies we service.
We do tech sales by outreaching potential clients on behalf of the tech companies we work with, with their domain and sometimes impersonating key people from their organization with the goal to get prospective clients interested. We offer near-real-time access to reports and clients know what has happened and can track all replies, both negative and positive.
All conversations are started as if we are a team member of our clients’ companies so leads express interest in the specific company and their solution.
Out2Bound only works with b2b technology companies (providing software services or software products). For them we have targeted 30+ industries and have started conversations with startups, SMEs and enterprise clients. Industries vary from manufacturing, banking & finance, insurance, retail, IT services and software products, eCommerce, distributors, healthcare, pharma, NGOs, public sector (government agencies and municipalities), publishing, MSPs, etc.
We combine both quantity and quality to generate conversations and interest from highly-targeted personas. On average we see between 4% and 6% interest rates (account-to-lead rate) from the target companies. We reach out to between 200 and 300 prospects from 100 to 150 accounts.
Although for some of our clients we deliver outstanding results, we cannot guarantee that this will always be the case. Results vary and depend on the maturity of the market, product/service-market-fit, how well the problem is defined and whether key selling points have already been tested with past clients.
Out2Bound shares access to the lists of contacts we target and update information in almost real-time. We can also gain access to our clients’ CRM systems and update the information there if requested.
Besides this, we provide short weekly meetings and detailed monthly campaign meetings to evaluate results, discuss findings and calibrate the new sales campaigns.
Our team consists of proficient English-speaking BDRs (business development representatives). First impressions matter and we make sure all BDRs have proficient reading and writing skills before the interview, which is also evaluated on a regular basis.
We have experience and can target industries all around the world, but most often tech and IT companies use our services to win clients from North America and Europe. Regarding industries – we don’t have preferences and feel comfortable selling to most.
We need you to provide all the sales and marketing collateral that you currently have, so our team can get introduced to your solutions. Besides that, we provide a questionnaire we expect you to fill prior to starting a project together and to have a kickoff meeting with us, where we draw the game plan.
We don’t use databases, every list of prospects we service is prepared specifically for the companies we currently work with. To build these lists we use LinkedIn, official company websites, industry directories, industry reports, conferences and events.
All prospective clients we reach out to are pre-qualified based on the criteria we have set together.
Before reaching out to prospective clients we send the list for approval to our clients. A lead is a decision-maker from a company that has been already approved and has indicated an interest in having a conference call, product demo or physical meeting to discuss how our client’s solution can help their organization.
Yes, we have a minimum commitment period of 4 months. The reason behind this is the need to do iterations (A/B testing) to see what works best for our clients. Usually, during the 3rd and 4th months we deliver the best results and after that evaluate should we continue the project and do we need to scale the team.
