State of IT Sales in Bulgaria 2020 Report is out now.
Our new report captures an image of the current state and sentiment for the future from 98 founders, CEOs and C-level Executives from Bulgarian IT businesses.
More than half (58%) of our respondents haven’t lost any clients or even grew their number.
And only 4% have lost more than 1/4 of their clients.
A steady demand for services kept the growing trend. However, only 1/3 of respondents reached their goals for the year. Headcount changed too – Only 36% of respondents didn’t change their overall team size. Sales headcount on the other hand is on the rise. Sales focus was primarily Europe and North America and Brexit influenced a small percentage of the respondents. Concerning the future plans – there are high hopes and plans to grow in 2021. But it’s not just more of the same as most said they’ll increase efforts and alter their sales approach.
98 companies took part in the 2020 survey, majority of those being in the SME segment (60%). Doing primarily b2b sales, 40% of the respondents are hitting revenue from 100 000 EUR to 1 million EUR on yearly basis. From Product development to services, half of the respondents are having at least 2-3 sales professionals to drive new business.
What’s the current state and sentiment for the future of IT sales for Bulgarian companies?
Find out in the first edition State of IT Sales in Bulgaria 2020 Report.
Download the Report and find out:
- How sales changed in 2020
- What sales channels were used
- Who’s hiring and Who’s firing
- The sales role in numbers
- What do our respondents think of the coming period
Want to see how some of our respondents comment on the findings? Check out our Tech Sales Talks on the topic!
- Tech Sales Talks #1 – Andrey Bankovski from Payhawk tells us how their sales processes were impacted by the 2020 events.
- Tech Sales Talks #2: Nick Todorov CEO & Co-founder of LimeChain explains what worked (and what didn’t) for them.
Head of Business Development